The big box search technology available today is built to serve broad markets, not individual brands. Your business is unique. How can you gain the advantage when your competitors are using the exact same technology as you? At Adlucent, we know your business is as unique as the customers you serve, which is why we developed our own proprietary software, Deep Search?, to give you the advantage.
Deep Search was built to effortlessly manage large-scale digital advertising programs with thousands to millions of SKUs. As the most customizable platform on the market, it’s the closest solution a brand can get to building their own technology in-house. Each Adlucent client receives a unique, self-learning algorithm that’s developed from a combination of business insights, custom data sets and retailer-specific goals for more accurate bid management.
In addition to a custom bidding algorithm, Adlucent uses machine learning to optimize bid modifiers at the device, time, day of week, and audience to ensure its clients are reaching its most valuable buyers, no matter where they are.